Saturday, September 29, 2007

Shoes on Pedestal

After a long day at work, Tommy Kidd doesn't just kick off his sneakers. He brushes off any dirt or scuff marks, inserts shoe trees to prevent any creases and places them neatly in their shoebox — beside some 70 other pairs including Nike Blazers, Air Max 90s and Air Force 1s.

"I can be pretty intense sometimes," said Kidd, 25. "I'd sometimes spend an hour just cleaning one pair."

Kidd is a sneakerhead: a passionate collector for whom sneakers aren't merely footwear, but a work of art.

The sneakerhead trend — rooted in hip-hop and skater cultures, and promoted by shoe manufacturers — isn't new, but it has kept a low profile in Seattle. That's begun to change thanks to a growing crop of specialty boutiques and the arrival last month of Sneaker Pimps, a national traveling sneaker tour that stopped at the Showbox.

Goods, a popular spot for Seattle sneaker junkies, has been catering to the community since 2003. Split into a boutique and skate shop, it carries many brands including Vans and Nike and has customers ranging from Seattle locals to European tourists.

When the Nike Dunk High Premium SB MF Dooms arrived at Goods in July, 60 skater kids, moms and sneakerheads lined up with their lounge chairs and sleeping bags for two days before it released. Although most of them knew that only a lucky 30 would be able to purchase the $125 pair, they waited eagerly at the storefront praying that there may still be one pair left for them.

"It sold out right away," said Paul Williams, co-owner of Goods. "After the staff and special, special friends got a hold of them, only 30 were left. And it went to the first 30 in line."

The hobby is expensive. Kidd, who lives in downtown Seattle, bought Air Jordan Grapes for $230 and didn't settle for just one pair.

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